CREATIVE CUBA
Where Cuban creativity meets the world
We connect Cuba’s finest independent creative talent with global opportunities, through culture, collaboration, and real projects.
An initiative by Havana's iconic cultural hub Fabrica de Arte Cubano (F.A.C.) and the internationally awarded creative consultancy agency TORKE CC.
About Creative Cuba
Creative Cuba is designed to structure, develop, and elevate Cuba’s creative industry.
We operate as a company, but with the mission of a creative club:
to support talent, connect communities, and build a stronger creative ecosystem.
Why Cuba
Cuba is one of the richest cultural territories in the world.
From music and visual arts to design and storytelling, the talent is undeniable.
But talent is often disconnected from opportunity, there is little structure to support creative careers and limited access to international markets.
Creative Cuba exists to change that.
What we do
Create
We develop creative work for brands, institutions, and cultural projects, locally and internationally.
Connect
We curate a pool of independent Cuban talent and connect them with real opportunities: projects, collaborations, and global exposure.
Cultivate
We invest in the community through workshops, mentorship, conferences, cultural programming and open calls for emerging talent.
Cuban talent
Access a growing talent pool, or let us find the perfect fit for your needs.
Designer and Visual Artist
Nelson Ponce
Currently coordinates events and exhibitions at F.A.C. He has received awards for interfaces, branding, posters, book and album covers, and music videos. National Design Award.
Art Curator and Cultural Manager
Ana Galá
Art curator and cultural manager at F.A.C., overseeing author design and visual arts spaces. Independent advisor focused on Cuba's emerging contemporary scene.
Industrial and Interior Designer
Raiko Valladares
Coordinates events and exhibitions at F.A.C. Specializes in furniture and product design for both professional and home use combining design and fine arts.
Designer and Illustrator
Roberto Pérez POTTO
Designs posters for film, theater, and campaigns. Teaches Typography, Graphic Sign Design, and Illustration at the Higher Institute of Design in Havana and works with the audiovisual team at F.A.C.
Instrumentalist, Composer and Visual Artist
X Alfonso
Multi-award winning multifaceted artist. Latin Grammy 2022 and Goya Award winner, considered one of the leading contemporary Cuban artists. Renowned for his versatility across disciplines and creator of F.A.C.
Designer, Illustrator and Audiovisual Director
Raúl Valdes RAUPA
Designer, illustrator and audiovisual director with 20+ years’ experience. Known for campaigns, animation and poster design, with international exhibitions and collaborations across major cultural institutions.
Designer and Illustrator
Sofía Chico
Contributor to various publications, platforms, and socially and pedagogically driven projects. Illustration professor at the Higher Institute of Design in Havana and member of the design team at Casa de las Américas.
Photographer
Titina
Creative photographer and visual artist focused on contemporary portraits of artists, actors, models, and musicians. Creates intuitive, honest, emotional images rooted in authenticity, connection, and identity.
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Fábrica de Arte Cubano (FAC) is a pioneering cultural space in Havana, transforming a former factory into one of the world’s most dynamic creative hubs. Recognized by Time as one of the “World’s 100 Greatest Places,” it brings together music, visual arts, film, design, performance, and gastronomy under one roof.
More than a venue, FAC is a living platform for cultural innovation, democratizing access to art, connecting creators with audiences, and celebrating Afro-Caribbean and Latin American heritage. Through exhibitions, live performances, and educational programs, it empowers local talent while offering a unique, immersive experience of Cuban culture.
TORKE CC is an internationally awarded creative consultancy with over 20 years of experience and more than 300 projects delivered across 17 countries.
It includes TORKE Guerrilla, a specialized agency in unconventional marketing, and has developed its own co-creation methodology, IDEATORS. In partnership with the Portuguese Psychologists Association, TORKE CC also created CREATIVE YOU, a tool designed to assess the creative potential of individuals and organizations.
Creativity is at the core of everything they do, regardless of the challenge, industry, geography, or scale.
Let's make great things happen
There are multiple ways in which we can collaborate, develop great projects and place Cuban talent where it deserves.